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Get accessibility right, get search engines right
 Think accessibility and you think disability, right? Well, yes that is the main reason why the WCAG guidelines were made. But, if you get accessibility right on your online marketing, you can not only make your content accessible by people who might struggle to get to the information they need, you can also make major inroads to getting your content right up there on the major search engines.
By using properly structured HTML and limiting your use of problem technologies, like JavaScript and Flash, your website will be a haven for people and search engines alike, not to mention making your website visible and easier to use on handheld devices, such as mobile phones.
Here at Castus, we have been preaching and practising the benefits of accessible web design since the company was formed. Having witnessed people browsing the web using different technologies, such as screen readers, switch pads, voice recognition and large format keyboards, accessibility and ease-of-use always form the building blocks for our top priorities for any website build.
For more information
For more information on how a properly constructed and tested website can improve your search results and accessibility score, call us today on 0845 094 2767
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